Privacy Policy

Privacy Policy

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Effective Date: 10/06/2026

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This Privacy Policy describes Our policies and procedures on the collection, use, and disclosure of Your information when You use the Magic Photo Mirror website (the "Service") and tells You about Your privacy rights and how the law protects You.

We use Your Personal Data to provide and improve the Magic Photo Mirror experience. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.

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1. Interpretation and Definitions

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Interpretation

Words with capitalized initial letters have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or plural.

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Definitions

For the purposes of this Privacy Policy:

• Account: A unique account created for You to access our Service or parts of our Service.

• Company (referred to as either “the Company”, “We”, “Us”, or “Our” in this Agreement): Refers to Magic Photo Mirror.

• Country: United Kingdom.

• Device: Any device that can access the Service, such as a computer, a smartphone, or a digital tablet.

• Personal Data: Any information that relates to an identified or identifiable individual.

• Service: Refers to the Magic Photo Mirror website.

• Service Provider: Any natural or legal person who processes data on behalf of the Company.

• Usage Data: Data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).

• Website: Refers to the Magic Photo Mirror platform, accessible via www.magicphototmirror.co.uk

• You: The individual accessing or using the Service, or the company/legal entity on behalf of which such individual is accessing or using the Service.

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2. Collecting and Using Your Personal Data

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Types of Data Collected

Personal Data

While using Our Service (such as booking the Magic Photo Mirror or submitting an inquiry form), We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. This may include, but is not limited to:

• Email address

• First name and last name

• Phone number

• Event details (date, location, and timing)

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Usage Data

Usage Data is collected automatically when using the Service. This may include information such as Your Device's Internet Protocol address (e.g., IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, and other diagnostic data.

When You access the Service by or through a mobile device, We may collect certain information automatically, including the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile internet browser You use, and unique device identifiers.

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Use of Your Personal Data

The Company may use Personal Data for the following purposes:

• To provide and maintain our Service: Including managing your Magic Photo Mirror bookings and inquiries.

• To manage Your Account: To manage Your registration as a user of the Service.

• For the performance of a contract: The development, compliance, and undertaking of the purchase contract for the services or items You have purchased from us.

• To contact You: To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication regarding updates or informative communications related to the functionalities or contracted services.

• To provide You with news and offers: To offer special deals, general information, and updates about other services we offer that are similar to those you have already purchased or enquired about, unless You have opted not to receive such information.

• To manage Your requests: To attend to and manage Your inquiries or customer support requests.

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Sharing Your Personal Data

We may share Your personal information in the following situations:

• With Service Providers: To monitor and analyze the use of our Service, or to process payments.

• For business transfers: In connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of Our business to another company.

• With Affiliates and Business Partners: We may share Your information with our trusted partners to offer You certain products, services, or promotions related to your event.

• With Your consent: We may disclose Your personal information for any other purpose with Your explicit consent.

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3. Retention and Transfer of Your Personal Data

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Retention of Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our legal agreements and policies.

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Transfer of Data

Your information, including Personal Data, is processed at the Company's operating offices and in any other places where the parties involved in the processing are located. It means this information may be transferred to — and maintained on — computers located outside of Your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those of Your jurisdiction.

Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer.

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4. Deleting and Disclosing Your Personal Data

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Delete Your Personal Data

You have the right to delete or request that We assist in deleting the Personal Data that We have collected about You. You may update, amend, or delete Your information at any time by signing into Your Account, if you have one, or by contacting us directly to request deletion. Please note, however, that We may need to retain certain information when we have a legal obligation or lawful basis to do so.

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Disclosure of Personal Data

• Business Transactions: If the Company is involved in a merger, acquisition, or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.

• Law Enforcement: Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).

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5. Security, Children's Privacy, and External Links

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Security of Your Personal Data

The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.

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Children's Privacy

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us so that we can take steps to remove that information from Our servers.

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Links to Other Websites

Our Service may contain links to other websites that are not operated by Us. If You click on a third-party link, You will be directed to that third party's site. We strongly advise You to review the Privacy Policy of every site You visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

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6. Changes to this Privacy Policy

We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.

We will let You know via email and/or a prominent notice on Our Service, prior to the change becoming effective, and update the "Effective Date" at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes.